-
-
Platform Overview Platform Overview
High-precision data and advanced tooling in one place
-
Maps & Data Maps & Data
Build high-quality maps using fresh location data
Maps & Data-
Map Data Map Data
Create fresh, accurate maps and layer global information
-
Dynamic Map Content Dynamic Map Content
Explore industry-leading map content
-
Maps for ADAS & HAD Maps for ADAS & HAD
Help vehicles see beyond sensors with location data sources
-
-
Services Services
Browse our extensive range of services and APIs
Services-
Routing Routing
Make journey planning easier with our routing portfolio
-
Geocoding & Search Geocoding & Search
Translate addresses into accurate geocoordinates
-
Map Rendering Map Rendering
Highly customizable graphics and real-time map data
-
Positioning Positioning
Pinpoint devices and assets locations with precision
-
-
Tools Tools
Build solutions with our flexible developer tools and applications
Tools-
HERE Studio HERE Studio
Visualize, style and edit location data
-
HERE Workspace HERE Workspace
Create location-centric products and services in one space
-
HERE Marketplace HERE Marketplace
Source, buy, sell and trade location assets
-
HERE SDK HERE SDK
Build advanced location-enabled applications
-
HERE Live Sense SDK HERE Live Sense SDK
Enhance driver awareness by using AI
-
HERE Anonymizer HERE Anonymizer
Maximize location data while supporting regulatory compliance
-
-
Capabilities Capabilities
Everything you need for your location-related use case
Capabilities-
Visualize Data Visualize Data
Identify complex trends and patterns
-
Generate Insights Generate Insights
Transform location data into compelling stories
-
Build Applications Build Applications
Create feature-rich products designed for business
-
Develop Services Develop Services
Produce tailored service experiences
-
Make Maps Make Maps
Create and use custom digital maps
-
-
-
-
By Market By MarketBy Market
-
Automated Driving Automated Driving
-
Connected Driving Connected Driving
-
Fleet Management Fleet Management
-
Supply Chain Supply Chain
-
Urban Mobility Urban Mobility
-
Infrastructure Planning Infrastructure Planning
-
Public Safety Public Safety
-
-
By Applications By ApplicationsBy Applications
-
HERE Last Mile HERE Last Mile
Optimize your last mile deliveries
-
HERE Asset Tracking HERE Asset Tracking
Track assets in real-time with our end-to-end solution
-
HERE Navigation HERE Navigation
Use our off-the shelf navigation system
-
HERE WeGo HERE WeGo
Enjoy your journey with our new navigation app
-
-
-
-
Partner with HERE Partner with HERE
-
Partner Network Partner Network
-
-
Pricing Pricing
-
-
Documentation Documentation
-
Tutorials Tutorials
-
Code Examples Code Examples
-
Knowledge Base Knowledge Base
-
Developer Blog Developer Blog
-
-
-
About us About us
-
Events Events
-
News News
-
Press Releases Press Releases
-
Careers Careers
-
Sustainability Sustainability
-
Leadership Leadership
-
Investors Investors
-
HERE360 Blog HERE360 Blog
-
Reinventing the wheel - with airless tires

Reinventing the wheel might sound like a lot of hot air, but these companies are on the verge of actually doing it.
While the wheel is widely regarded as a perfect prehistoric technology, the tire is far from it. Essentially just big, strong balloons, tires are vulnerable to changes in pressure, temperature, and road debris. They also need constant maintenance, from refilling to rotation and replacement.
But what if they didn't?
That's the question that tire manufacturers like Bridgestone and Michelin are hoping to answer with their new non-pneumatic tires. These airless tires replace the familiar balloon model with thermoplastic or poly-resin spokes that connect the wheel's center to a high-tension rim. The spokes of the tire are rigid enough to provide the necessary pressure, but flexible enough to deform over bumps and ridges. They don't deflate, can't be punctured, and are less effected by changing temperatures, making them an all-around upgrade. And as amazing as these would be to bolt onto your car, the manufacturers have higher ambitions.
Transforming trucking
While you may drive a lot, it's practically guaranteed that commercial trucks have put in many more miles than your car. The average trucker can drive up to 3000 miles a week, and for drivers, mileage is money. That means when a truck has to stop in order to fix a tire-related issue, it hurts everybody's bottom line.
Having a tire that's reliable as a truck travels through multiple environments, climates, and temperatures also means there's one less factor for logistics companies when calculating things like insurance rates and ETAs. Combined with other connected vehicle technologies, airless tires have the potential to radically improve driver safety, and further optimize supply chains and long-haul freight delivery.
Made for sharing
Of course, trucks aren't the only vehicles constantly on the road. Airless tires would also be a boon to rideshares. Bridgestone plans to debut their tires during the 2020 Tokyo Olympic Games, providing a fleet of bicycles for athletes and visitors alike to get around the very bike-friendly city. By being generally more durable, these airless tires should be able to withstand the abuse given by riders who aren't as invested in a vehicle they're only borrowing compared to one they own. Tire maintenance is also one less responsibility that rideshare fleet operators have to worry about affecting their customer's experience. Of course, these benefits scale to rideshare cars as well, and once those vehicles are driverless, having airless tires is one less point-of-failure to potentially confuse the AI.
A greener cycle
If efficiency is the common theme that describes the benefits of airless tires, then sustainability is also a factor. By eliminating variable air-pressure, non-pneumatic tires retain 90% of the energy lost to tire rolling resistance, reducing carbon emissions. Taking less wear-and-tear also means that these tires don't have to be replaced as often, keeping more material out of landfill. Additionally, many of these concepts are made from greener, recyclable materials – reducing the amount of pollution released from their production. It makes sense, then, that Michelin is testing their Uptis (Unique Puncture-Proof Tire System) tires with GM's Chevrolet Bolt EVs, creating an overall cleaner car.
Reinventing the wheel goes a long way towards driving cars into the future, but HERE offers a suite of powerful automotive solutions to make cars smarter as well as more environmentally friendly.
Have your say
Sign up for our newsletter
Why sign up:
- Latest offers and discounts
- Tailored content delivered weekly
- Exclusive events
- One click to unsubscribe