Latitude and longitude information is sufficient to find someone or something, but not enough to provide context on what is nearby – such as a restaurant, store, coffee shop or mall.
HERE offers a true data representation of what is available in the physical world, presenting POIs that are accurate and deliver meaningful, value-added information.
Incorrect POI data can lead to consumers arriving at the wrong place or having false expectations about what’s there. HERE delivers accurate information that always provides value: it collects POI data from a variety of sources that are vetted to assure locations are correctly matched to context.
Make interacting with a place intuitive, efficient and enjoyable. Places provides a set of click-to features that create and immersive experience – navigate to, get information from service provider, call, go to website, email and more. It can all be done directly from the mapping interface.
Extensive POI information
Ensure users find what they’re looking for and get the help they need along the way. POI data is highly accurate to represent address information correctly and accurately – including additional places data, such as opening hours and available services.
With vetted data aggregated form multiple sources, intuitive interactivity, plus truly representative POI data, give customers an accurate data view of the world around us.
Supporting businesses on the move
When we search for a location, we often don’t just want to know where it is, but what it is.
With the Places component of HERE Location Services, POIs come with extensive information and the capability to interact with them in various ways, ensuring consumers get the most out of their search.
Places functions in three distinct ways: search and discover, information, and interaction.
Making it fast and easy to search, discover and go anywhere.
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