Being able to pinpoint the addresses of current and prospective customers, store locations and fixed assets is hugely beneficial in business.
It sets the foundation for smarter decision-making, which is why geocoding is used in many critical operations, such as market analysis, risk assessment, targeting, portfolio management, network investments and more.
At HERE, we believe that successful geocoding is based on quality, flexibility, functionality and experience. We provide access to highly accurate geocoding services that deliver on these points and excel in a variety of situations – whether a location represents a store, a business or an event.
Comprehensive mapping that gets results
Accuracy that boosts efficiency
Find accurate location information to deliver products or services at just the right place. Geocoding includes hyper-precise point addresses, which are comprised of house number data for more than 300 million addresses in over 65 countries. It provides the geography of both navigable and display positions.
Gain highly relevant results
Quickly pinpoint a person, place, line or area that’s relevant to your search – even if input is incomplete or incorrect. Geocoding uses an intelligent ranking algorithm to provide accurate results when address input is ambiguous. It first compares the input to the results to assess relevance, then a match code, level and type are given. The distance to the location and the type of place are also considered.
Spot opportunities, trends and patterns
Geocoding includes administrative and postal code boundary shapes that can be used as map overlays on various levels for states, countries, cities, districts and more. By producing maps of customers, locations and events from given addresses, your business can take advantage of trends, patterns and new opportunities.
Work with high volumes of data easily
Improve response time per single coordinate and boost the efficiency of your business when processing high volumes of data. Our batch geocoder and multi-reverse geocoder enable you to add multiple addresses through a single file upload. The multi-reverse geocoder also allows hundreds of single coordinates to be sent in one request.
Add a new level of accuracy to your mapping with reliable, clear reference points. When looking for an address containing a house number, Geocoding can include the relevant intersections near the address, supported for both geocoding and reverse geocoding in all countries.
With hyper precise geocoding, intelligent ranking plus the ability to identify trends, enable businesses to accurately pinpoint every opportunity.
Supporting businesses on the move