Satisfy your customers
Create meaningful campaigns
Get more refined audience segments by applying location technology and environmental factors to your customer data. Tailor promotions based on this insight to increase engagement.
Sharpen your ad targeting
Create more relevant campaigns by using location intelligence to understand the precise shape of your target location. Be more confident that you are engaging your target audiences at the right time and place.
Harmonize the buying experience
Retailers can leverage location data to make shopping experiences seamless. This includes more convenient ‘buy online, pickup in store’ options and last-mile delivery with real-time ETAs.
Partners in consumer engagement
Glympse and HERE
Creating a sense of trust to meet customer expectations and demands.
“With HERE we can work with a true leader in the analytics, and the data and the information that we need to keep increasing and improving the experience for our customers.”
Products for location-based advertising
HERE Places Footprints
Creating a mappable connection between businesses and building shapes
Smart location context that takes advertising campaigns to the next level
A single collaborative platform to enrich and license location-centric data
Learn more about how our services can help you:
- Understand your customers’ needs and reach them at the right moment, on their preferred channels
- Improve your audience segmentation, location targeting and campaign measurement
- Increase marketing ROI with contextual location insights