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Insights & Trends 2 min read

What is digital twin technology?

A view of traffic on a city highway with graphic overlay of positioning data.

Mirrored worlds or smoke and mirrors? Find out what makes digital twins the disruptive technology you'll want to know about.

Digital twin technology creates a virtual replica of physical assets such as buildings, machines or vehicles. It allows businesses to create an identical virtual copy of an asset and monitor its performance, simulate different conditions and analyze data to make informed decisions.

This innovative technology can be used for purposes such as testing, monitoring and predictive maintenance.

Digital twin technology is vastly applied in urban planning and engineering, helping city planners and engineers analyze data and simulate scenarios to predict outcomes, reduce risks and optimize traffic flow. By using digital twins, city officials can gather insights into ways of improving the quality of life for residents while reducing the impact on the environment.


Another application of digital twins is in tracking assets through the supply chain, enabling asset monitoring as they move through different stages of their journey. This real-time tracking allows for better visibility into the supply chain, helping businesses identify bottlenecks, reduce delays and optimize processes. Digital twins can also be used for predictive maintenance of assets in the most cost-effective way.

As we witness more advancements in digital twin technology, we're likely to see more applications of digital twins in different fields, from construction to manufacturing.

By using digital twin technology, businesses can gain valuable insights into their operations, optimize their processes, and achieve greater efficiency and productivity.

Maja Stefanovic

Maja Stefanovic

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