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Connected Driving 5 min read

Sustainability first: the most exciting advancements in green cars

A car parked in the driveway of a house, plugged in at a home chargepoint.

Going eco-friendly is more than just swapping gas for electricity. Automakers are rethinking what mobility means for our planet's health, one car at a time.

A man charges his electric vehicle at an EV charging point on a sunny day.

The concept of green cars has been circulating in the automotive industry for quite a while, but it is evolving. What was once a nice-to-have has become a crucial aspect of car development. Achieving sustainable mobility has turned from a trend to a driving force of change. 

The constant evolution of electric vehicles (EVs), artificial intelligence (AI) and location technology have made driving better for the entire ecosystem of mobility.

And it’s not going unnoticed. Policymakers, manufacturers and consumers are joining forces to paint the future for cars a shade greener with each innovation. But what steps must the industry take before it can truly call itself environmentally friendly?

Two drivers recharge their electric vehicles at a charging station.

Sustainability or bust

Apart from original equipment manufacturers (OEMs), the shift toward more environmentally friendly practices is happening in the minds of the consumers as well, with a growing preference for eco products. In recent years, we’ve witnessed a soaring demand for electric vehicles that still shows no signs of slowing down.

Car buyers are becoming more conscious of their environmental impact and are willing to invest in green technologies that align with their values. This has triggered an acceleration in the global embrace of electric vehicles. What keeps the momentum going are factors like EV tax subsidies, improvement of the charging infrastructure and more accurate range estimations.

A person pushes their shopping cart toward their parked electric vehicle.

Electric feel

The first electric car might have hit the road in the 19th century, but it's in the last few decades that we've seen its true potential unfold. Today, EVs are not just more accessible, they're becoming a preferred choice for consumers looking for performance, affordability and environmental responsibility all in one car. Paired with improved battery technology and increased efficiency, EVs have finally overcome the hurdles of limited range and high costs.

Integrating smart navigation systems that optimize route planning based on real-time data, including battery capacity, road conditions and traffic, allowed drivers to enjoy a more seamless and efficient journey. The ability to identify and verify the availability of nearby charging stations adds an extra layer of convenience and reassurance. Add the possibility of considering various factors such as weather and terrain makes range estimations even more accurate.

A woman charges her electric vehicle at a charging point.

It's gonna be green

Apart from alternative sources of fuel introduced by EVs, another development that’s making cars more sustainable is autonomous driving. Equipped with advanced AI and location data analytics, self-driving cars promise to significantly reduce emissions by optimizing routes and enabling smoother traffic flow.

They also encourage shared autonomous mobility services and ride-sharing, which makes vehicle usage more efficient and the environmental footprint of personal transportation smaller. Add advancements in battery technology and AI, and the evolution of green cars becomes a big step toward a sustainable future of transportation.

A close-up view of an AI-enabled car dashboard or digital cockpit.

Me, myself and AI

No talk of sustainability goes far without mentioning artificial intelligence (AI). And for a good reason. From optimizing battery usage to enabling autonomous driving features, AI is making EVs smarter, safer and more efficient. Predictive maintenance algorithms extend vehicle lifespans, while intelligent navigation systems ensure energy-efficient routing.

It makes driving more fun too. Dashboards today have come a long way from where they were only a few years ago. Today, your dashboard is a shortcut to personalized in-car experiences that go way beyond navigation. Cars of the future might be able to serve as a travel concierge, suggesting top-rated restaurants near charging points for electric vehicles, finding last-minute accommodations and even recommending podcasts to match your journey.


Men road trop friends holiday vacation

Vision zero

The advancements in battery technology, autonomous driving and AI-enhanced in-car experiences are not only making green cars more accessible and enjoyable but are also setting a new standard for what it means to be truly sustainable. As we continue to embrace these changes, the vision for a cleaner, smarter and more eco-friendly future in mobility becomes not just a possibility but a real commitment to preserving our planet for future generations.

Maja Stefanovic

Maja Stefanovic

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