HERE powers majority of new car models at IAA

HERE powered the vast majority of new car models on show at IAA Mobility in Munich last week.

Launched by a variety of car manufacturers across different categories, at least 39 of the 44 new models on show featured HERE products.

The range of HERE products used in these cars includes maps for navigation, ADAS and Intelligent Speed Assistance (ISA), services like HERE Real-Time Traffic and HERE Hazard Warnings, as well as the HERE SDK for OEM companion apps.

This strong showing at IAA Mobility demonstrates that the world's leading carmakers trust HERE when it comes to location expertise. We look forward to continuing these collaborations as the industry moves towards electrification and higher levels of automation, with high-quality location technology playing a critical role on every step of the way.

Fred Hessabi, Executive Vice President and Chief Customer Officer at HERE Technologies.

In his keynote at IAA, HERE Chief Product Officer Jørgen Behrens highlighted the crucial role location intelligence plays on the evolutionary and revolutionary paths towards fully automated mobility.