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Platform Overview Platform Overview
High-precision data and advanced tooling in one place
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Maps & Data Maps & Data
Build high-quality maps using fresh location data
Maps & Data-
Map Data Map Data
Create fresh, accurate maps and layer global information
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Dynamic Map Content Dynamic Map Content
Explore industry-leading map content
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Maps for ADAS & HAD Maps for ADAS & HAD
Help vehicles see beyond sensors with location data sources
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Map Rendering Map Rendering
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Positioning Positioning
Pinpoint devices and assets locations with precision
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Tools Tools
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HERE Studio HERE Studio
Visualize, style and edit location data
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HERE Workspace HERE Workspace
Create location-centric products and services in one space
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HERE Marketplace HERE Marketplace
Source, buy, sell and trade location assets
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HERE SDK HERE SDK
Build advanced location-enabled applications
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HERE Live Sense SDK HERE Live Sense SDK
Enhance driver awareness by using AI
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HERE Anonymizer HERE Anonymizer
Maximize location data while supporting regulatory compliance
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Capabilities Capabilities
Everything you need for your location-related use case
Capabilities-
Visualize Data Visualize Data
Identify complex trends and patterns
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Generate Insights Generate Insights
Transform location data into compelling stories
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Build Applications Build Applications
Create feature-rich products designed for business
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Develop Services Develop Services
Produce tailored service experiences
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Make Maps Make Maps
Create and use custom digital maps
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By Market By MarketBy Market
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By Applications By ApplicationsBy Applications
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Optimize your last mile deliveries
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Track assets in real-time with our end-to-end solution
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Use our off-the shelf navigation system
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HERE WeGo HERE WeGo
Enjoy your journey with our new navigation app
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We are HERE: what does the Product Manager for HD Maps do?

It has been an exciting week for us at HERE and as we move into our exciting new chapter, we are continuing to delve deeper into the amazing characters working with us and their roles.
For this week’s employee profile, we headed over to the Veldhoven, Netherlands office to talk to Sowmya Gopal, Product Manager HD Maps.
Q: Please tell us about your role at HERE.
I am the product manager for Advanced Driver Assistance Systems (ADAS) content, Lane attribution and HD maps for Western Europe. These products are offered in support of advanced navigation for safer and more efficient driving.
I look at the market in my European region and consider what consumers want, what the trends are and what competitors are doing. I also assess the visions and requirements of our customers and take everything into consideration before defining a product strategy and roadmap. In that roadmap, it becomes clear what should be built, to which specifications, to what quality and when.
I also have to look at the business case to ensure the product is profitable and in alignment with the overall vision and strategy of the company.
I believe the product management team plays a significant role in steering the company by determining what we do today and what we should do tomorrow. I feel a sense of pride for what we’re doing.
Q: Can you tell us about your time with HERE and your experiences along the way?
I first joined the company in 2011, after leaving my home country of India and moving to the Netherlands with my husband.
I settled in pretty quickly and was impressed by the space for equal opportunities within the company. A good example of this is the fact that I have been promoted twice in the last three years!
This company is performance driven and because of that, they offer up opportunities for professional growth and personal development. With a wide portfolio of products and offices all over the world, someone with ambition and the appropriate skillset can go a very long way.
Q: What did you want to be when you “grew up”?
When I was growing up, the Internet was the coolest thing. Everybody was fascinated by it and talked about how profoundly it could change people's lives. I remember thinking how cool it would have been to be part of the group that made it possible. I knew right then, that I wanted to be part of a technology revolution. I wanted to be part of the next big thing.
Now when people talk about connected driving, intelligent urban mobility and autonomous driving with an awe, I am bursting with pride thinking I am part of these and it is because I work for HERE.
Q: You are now part of the connected future. How do you envisage maps 20 years from now?
I believe maps for vehicles will become more relevant than maps for people. You will be able to get into a vehicle, say or choose where you want to go and sit back and enjoy the ride. And what is more, the vehicle could be anything and belong to anyone.
Find out about careers at HERE: here.com/careers
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